LexiFi was founded in 2000, and counts over 50 clients worwlwide. We operate with the agility of a startup, but we passed that stage.
Our quantitative engineers and developers also have invented their own proprietary language: the BexiFiel. Find out more in the LexiFi Geeks video!
We are often asked what LexiFi stands for! Needless to say that finding the right name for our company was a strenuous endeavor… We hired thousands of corporate identity and branding specialists to achieve this goal, and set up endless workshops.
Jokes aside, it is connected to our core activity: the application of theoretical computer language approaches to formalize financial contracts payoff description in an algebraic way.
Our name is therefore a smart contraction of Lex-i-Fi. “Lex” meaning law, in Latin, for the rigorous description of the cash flow logic of a contract, but also for “lexer”, a software element found in all programs that analyzes textual inputs. “Fi” as you may guess, stands for finance.
A bit more hard work added the nice “i” between the two parts, achieving a rhythmic three-syllable name. And yes, at that time, the www.lexifi.com was still available, another argument for this smart choice!
Courteous prospects and curious clients sometimes ask us how to pronounce “LexiFi”. Contrary to all basic rules of corporate identity, implying a unique graphical logo and pronunciation, we have to confess that two pronunciations coexist! In France and all over most parts of Europe, one typically says LexiFi with the sound [I] at the end. However, in English-speaking countries the pronunciation tends to be LexiF[ai]. Anyways, choose what fits best your tongue and taste, and we guarantee that we will be equally happy to work with you whatever your choice may be!